ProfitWell

Connect AI agents to ProfitWell Metrics by Paddle. Agents read month-over-month and day-by-day MRR, active customers, ARPU, and churn, break a single metric down over time by plan, and push subscription creations, upgrades, migrations, and churn events into manual, API-based ProfitWell accounts.

8 actions available

A monthly reporting schedule fires

Agent reads MRR and churn with Get Monthly Metrics

Agent breaks churn down by plan with Get Metric Detail

Agent appends the breakdown to a tracking sheet

The revenue channel receives the month's summary

Any month with churn beyond the alert threshold routes to finance before the summary is treated as final

What This Integration Enables

Agents read and write the subscription-metrics surface. On the read side, they pull month-over-month or day-by-day MRR, active customers, ARPU, and churn, and break a single metric such as churned customers down over time by plan. On the write side, for manual, API-based ProfitWell accounts, they push subscription creations, updates, plan migrations, and churn events so those accounts stay accurate. The agent assembles the recurring reporting and keeps the data flowing, and surfaces the months that need a human's read rather than deciding what a churn spike means on its own.

Without FlowRunner

Metrics pulled by hand MRR and churn exported from ProfitWell into a spreadsheet each month

Churn spikes noticed late A jump in churned revenue surfaces only when someone builds the report

Manual account fed inconsistently Subscription events entered into a manual ProfitWell account when someone remembers

With FlowRunner

Metrics assembled on schedule MRR, churn, and per-plan detail pulled and posted without a manual export

Churn spikes flagged for a person A month past the churn threshold routes to finance with the breakdown attached

Manual account fed automatically New subscriptions, changes, and churn events pushed as they happen

Use Case Scenarios

Monthly revenue summary

The reporting schedule fires. The agent pulls MRR and churn with Get Monthly Metrics and posts the revenue summary to a #metrics channel with [Slack](/integrations/slack) "Send Message To Channel". The report that used to mean an export and a copy-paste into a deck becomes a message that arrives on its own each month.

Churn breakdown to a tracking sheet

Finance wants to see where churn is concentrated. The agent calls Get Metric Detail to pull churned-customer counts per plan, then appends the breakdown to a churn-tracking spreadsheet with [Google Sheets](/integrations/google-sheets) "Add Rows". The per-plan view that took manual slicing becomes a maintained record.

Keeping a manual account accurate

A subscription is created in your billing system. The agent mirrors it into a manual ProfitWell account with Create Subscription so it is counted in the metrics. When a subscription upgrades, downgrades, migrates plans, or churns, the agent pushes the matching Update Subscription, Migrate Subscription, or Churn Subscription event with the effective date. The metrics stay accurate without anyone hand-entering events, and when a delinquent churn is recorded and Retain is enabled, the recovery path can start off the same data.

Human-in-Loop Highlight

ProfitWell reports the numbers; it does not decide what they mean. The moment that needs judgment is a churn spike: a month where churned revenue jumps past the level your team treats as normal. An agent should assemble and route that finding, not conclude on its own that the quarter is off track. Configure the agent so that when Get Monthly Metrics returns churn above the alert threshold, it pauses the summary, pulls the per-plan breakdown with Get Metric Detail, and routes the month to finance through Slack with the numbers attached and a question: "Churn this month is above the alert level, concentrated in the plans shown. Treat this as final, or investigate first?" A person reads it and decides. The recurring reporting still runs on its own; the interpretation waits for a human. This is [human-in-the-loop](/concepts/human-in-the-loop): the agent pauses, gathers the context and the choices, routes to the right person, and resumes on their answer.

Agent processes routinely

Detects exception requiring judgment

Clear match Continues automatically

Ambiguous Routes to human via Slack

Human decides

Agent resumes with decision

Agent Capabilities

8 actions

Metrics

Get Monthly Metrics Retrieves month-over-month ProfitWell metrics, including MRR, active customers, ARPU, and churn, across a start and optional end month. Used to build a monthly revenue summary.
Get Daily Metrics Retrieves day-by-day metrics for a single month. Used to see intra-month movement in MRR or churn.
Get Metric Detail Retrieves a single metric over time, optionally sliced by plan, at monthly or daily resolution. Used to break churn or recurring revenue down by plan.

Subscriptions

Create Subscription Pushes a new subscription into a manual, API-based ProfitWell account so it counts in the metrics. Used to mirror a new subscription from your billing system.
Update Subscription Records an upgrade or downgrade on an existing subscription in a manual account. Used to capture expansion or contraction MRR.
Migrate Subscription Changes the plan of an existing subscription in a manual account, capturing the plan-change MRR. Used to record a plan migration.
Churn Subscription Marks a subscription as churned in a manual account, voluntary or delinquent, on an effective date. Used to record a cancellation or a failed-payment churn.
Get Subscriptions Retrieves a customer's subscription history in a manual account, by user ID or subscription ID. Used to check a customer's current subscription state.

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